About Future of Fish

We are a nonprofit systems change incubator. We work with industry players, technologists, and NGOs to create business solutions to ocean challenges.

Our story

… or how we work to get change unstuck in the world of fish.

First, there were the fish. Then (about 400 million years later) there was a lot of fishing. That’s when we came along. An eclectic bunch of design thinkers, business consultants, journalists, and scientists, we believe in the power of entrepreneurship and collaboration as potent forces for positive change in the world—including in the oceans.

When we first looked at the seafood industry, we saw the long list of all that was going wrong and the enormity of the challenge that ending overfishing presents. But, instead of focusing on the problems, we looked to the problem-solvers, the impressive diversity of innovators disrupting the status quo. Here was raw material for creating some real change.

With 25+ years of combined expertise in complex problem-solving and more than four years of deep research and discovery in the seafood industry, we knew that no one intervention could shift the system alone. So we got to work building the collective impact of businesses, NGOs and technologists to drive the end of overfishing.

In a nutshell (or a seashell?): our goal is to end overfishing; our approach is to build strategic, collective impact; our lens is optimistic; our competency is a powerful combination of analytics and design; and our passion is empathy—for systems and innovators. Our hope is that you’ll join us, and help collaborate to create our envisioned future.

Meet our team


Peter Battisti

Executive Director


Julie Budkowski

Operations Director



Cheryl Dahle

Founder and Advisor



Greg Fitzgerald

Blended Finance Lead



Chris Giordano

Global Operations Associate



Iván Greco

Research Associate



Marah Hardt

Research Director



Momo Kochen

Global Implementation Lead
Emily Liang headshot


Emily Liang




Fiona Lugo-Mulligan

Traceability Program Manager



Shannon McDiarmid

Markets and Supply Chain Lead



Helen Packer




Charles Steinback

Global Operations Director



Gretchen Thuesen

Research Associate




Join our team

We invite any talented journalists, business & marketing consultants, researchers, ethnographers, project managers, designers, storytellers, & anyone else with relevant expertise to contact us about joining our network of entrepreneur advisers, interning or consulting with us, or otherwise participating in our systems change process.

Operations Director job announcement

March 15, 2019

Future of Fish is a systems-change non-profit that provides strategy, design, and research services to NGOs, foundations, investors, businesses, and government officials working to build a world where fisheries and people thrive together. Our mission is to catalyze innovation, investment, and collaboration to end overfishing while improving economic opportunity and social equity for resource-dependent communities.